EA’s looking to get into the fantasy sports market with the upcoming NFL season. The company’s advantage in the crowded fantasy sports marketplace is their ability to integrate functionality with game consoles.
And integrate they shall!
Although pricing has been unannounced, EA will be selling software on Xbox Live and the Playstation Network for users to follow their fantasy football teams. (the web-based game will be free)
The main three advantages for the game console applications are:
- Life drafting on the big screen if you have a local draft party – the game will upload the results to the web
- Easy import of your fantasy team into Madden 09
- Live scoring/team tracking
None of these features are revolutionary, but if the price is right it could be worth it if you have everyone over for a draft party. Importing your team into Madden should be possible to do manually and the live scoring is nice, but having to constantly flip from your console input to the TV input is going to be slightly annoying – I’d rather just have a laptop or iPhone nearby.
EA’s biggest hurdle is going to be convincing existing players/leagues to relocate from ESPN/Yahoo/Sportsline/etc. to the EA servers. With the main draw of the product essentially being a TV-output of the draft, I’m not so sure people make the leap.
View some more screenshots [easports.com]